{"id":18920,"date":"2023-08-25T16:19:20","date_gmt":"2023-08-25T14:19:20","guid":{"rendered":"https:\/\/www.binder-optik.de\/the-future-of-ophthalmic-optics\/"},"modified":"2025-05-07T15:33:56","modified_gmt":"2025-05-07T13:33:56","slug":"the-future-of-ophthalmic-optics","status":"publish","type":"page","link":"https:\/\/www.binder-optik.de\/en\/about-us\/the-future-of-ophthalmic-optics\/","title":{"rendered":"The future of ophthalmic optics"},"content":{"rendered":"\n<section class=\"wp-block-custom-container alignwide block-content  block-content--spacing-top block-content--spacing-bottom block-content--margin-top\"><style>.block-content{position:relative}.block-content--spacing-top{padding-top:2rem}@media (min-width: 992px){.block-content--spacing-top{padding-top:4rem}}.block-content--spacing-bottom{padding-bottom:2rem}@media (min-width: 992px){.block-content--spacing-bottom{padding-bottom:4rem}}.block-content--margin-top{margin-top:2rem}@media (min-width: 992px){.block-content--margin-top{margin-top:4rem}}.block-content--margin-bottom{margin-bottom:2rem}@media (min-width: 992px){.block-content--margin-bottom{margin-bottom:4rem}}.block-content.z-index{position:relative;z-index:2}.block-content .container{position:relative;z-index:1}.block-content .container--full{padding:0}.block-content .container .container{padding:2rem}@media (min-width: 992px){.block-content .container .container{padding:4rem}}.block-content .container-overlay{position:absolute;z-index:0;top:0;right:0;bottom:0;left:0}.block-content.career-container{margin-top:-8rem;z-index:2;pointer-events:none}.block-content.career-container .block-content{pointer-events:all;-webkit-box-shadow:0px 0px 15px 5px rgba(0,0,0,0.1);box-shadow:0px 0px 15px 5px rgba(0,0,0,0.1)}.block-content.career-container .wp-block-custom-column{margin-bottom:0}\n<\/style><div class=\"container container--wide\"><div class=\"container__body\">\n<h1 class=\"wp-block-heading\">The future of <strong>ophthalmic optics<\/strong><\/h1>\n<\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-custom-container alignwide block-content\"><div class=\"container container--wide\"><div class=\"container__body\"><style>@media (max-width: 767px){.wp-block-media-text.is-stacked-on-mobile{grid-template-columns:100% !important}.wp-block-media-text.is-stacked-on-mobile .wp-block-media-text__media{grid-column:1;grid-row:1}.wp-block-media-text.is-stacked-on-mobile .wp-block-media-text__content{grid-column:1;grid-row:2}}.wp-block-media-text .wp-block-media-text__content{padding:0;padding-left:2rem}@media (min-width: 1024px){.wp-block-media-text .wp-block-media-text__content{padding-left:6rem}}@media (max-width: 767px){.wp-block-media-text .wp-block-media-text__content{padding:0}}.wp-block-media-text.has-media-on-the-right .wp-block-media-text__content{padding:0;padding-left:unset;padding-right:2rem}@media (min-width: 1024px){.wp-block-media-text.has-media-on-the-right .wp-block-media-text__content{padding-right:6rem}}@media (max-width: 767px){.wp-block-media-text.has-media-on-the-right .wp-block-media-text__content{padding:0}}.wp-block-media-text .wp-block-media-text__media{height:unset;overflow:hidden;aspect-ratio:1 \/ 1}.wp-block-media-text .wp-block-media-text__media img{width:100%;height:100%;object-fit:cover}.wp-block-media-text.is-image-fill .wp-block-media-text__media{height:unset;min-height:unset}.wp-block-media-text.is-image-fill img{object-fit:cover}\n<\/style>\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"783\" height=\"537\" src=\"https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Augenscan.jpg\" alt=\"Binder Optik\" class=\"wp-image-2195 size-full\" title=\"\" srcset=\"https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Augenscan.jpg 783w, https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Augenscan-300x206.jpg 300w, https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Augenscan-768x527.jpg 768w, https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Augenscan-524x359.jpg 524w\" sizes=\"auto, (max-width: 783px) 100vw, 783px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<div class=\"wp-block-custom-spacing spacing-element spacing-mobile--small spacing-tablet--none spacing-small-desktop--none spacing-desktop--none\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"text-transform:none\">Retinal scan and telemedicine<\/h2>\n\n\n\n<p>The retina is the &#8220;inner lining&#8221; of our eye. Trained opticians can use the retina to identify the causes of certain visual defects. The <strong>retinal scan<\/strong> is therefore an important<strong> aid in choosing the right visual aid<\/strong>.  <\/p>\n\n\n\n<p><strong>Coming soon exclusively to our specialist store in N\u00f6rdlingen.  <\/strong>We scan your retina at the same time as the regular eye test. If there are any abnormalities, we can send your images digitally to an ophthalmologist and recommend you to them. <\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><style>.wp-block-button{margin:0 0 3rem}.wp-block-button:last-child,.wp-block-button:only-child{margin-bottom:0}.wp-block-button.align-center{text-align:center}.wp-block-button.align-right{text-align:right}.wp-block-columns+.wp-block-button{margin-top:6.3rem}.wp-block-button__link{display:inline-block;padding:1.8rem 1.8rem;font-weight:600;text-align:center;text-decoration:none;color:#2B2E34;border:2px solid #FFFA00;border-radius:.5rem;background-color:#FFFA00;cursor:pointer;font-size:1.6rem;line-height:1}@media (min-width: 1380px){.wp-block-button__link{padding:1.8rem 3.8rem;font-size:1.8rem;line-height:1}}.wp-block-button:not(.is-style-link-only):not(.is-style-outline):not(.is-style-fill-secondary) .wp-block-button__link{position:relative}.wp-block-button:not(.is-style-link-only):not(.is-style-outline):not(.is-style-fill-secondary) .wp-block-button__link:hover,.wp-block-button:not(.is-style-link-only):not(.is-style-outline):not(.is-style-fill-secondary) .wp-block-button__link:focus{color:#fff;border-color:#00597E;background-color:#00597E}.wp-block-button .wp-block-button__link{transition:.2s}.is-style-fill-secondary .wp-block-button__link{color:#fff;border-color:#00597E;background-color:#00597E}.is-style-fill-secondary .wp-block-button__link:hover,.is-style-fill-secondary .wp-block-button__link:focus{color:#2B2E34;border-color:#FFFA00;background-color:#FFFA00}.is-style-outline .wp-block-button__link{padding:1.8rem 1.8rem !important;color:#00597E !important;border-color:#00597E;background-color:transparent}@media (min-width: 1380px){.is-style-outline .wp-block-button__link{padding:1.8rem 3.8rem !important}}.is-style-outline .wp-block-button__link:hover,.is-style-outline .wp-block-button__link:focus{color:#fff !important;border-color:#00597E !important;background-color:#00597E !important}.is-style-link-only .wp-block-button__link{min-width:0;padding:0;padding-right:2rem;position:relative;font-weight:600;color:#00597E;letter-spacing:0;text-transform:none;border:none;background-color:transparent;transition:color .2s,text-decoration-color .2s;font-size:1.8rem;line-height:1}.is-style-link-only .wp-block-button__link::after{content:'';display:inline-block;width:8px;height:13px;position:absolute;top:50%;right:0;transform:translate(0, -50%);background-image:url(\"https:\/\/www.binder-optik.de\/wp-content\/themes\/ATLAS\/images\/svg\/button_arrow-right_secondary.svg\");background-repeat:no-repeat;background-size:contain;transition:right 0.2s}.is-style-link-only .wp-block-button__link:hover::after,.is-style-link-only .wp-block-button__link:focus::after{right:-5px}\n<\/style>\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.binder-optik.de\/en\/stores\/noerdlingen\/\">To the specialist store<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-custom-spacing spacing-element spacing-mobile--small spacing-tablet--small spacing-small-desktop--none spacing-desktop--none\"><\/div>\n<\/div><\/div>\n<\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-custom-container alignwide block-content  block-content--spacing-top\"><div class=\"container container--wide\"><div class=\"container__body\">\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\"><div class=\"wp-block-media-text__content\">\n<div class=\"wp-block-custom-spacing spacing-element spacing-mobile--small spacing-tablet--none spacing-small-desktop--none spacing-desktop--none\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"text-transform:none\">Contact lenses for the night (Ortho-K lenses)<\/h2>\n\n\n\n<p>Wear contact lenses at night and see clearly during the day without lenses or glasses &#8211; this is possible with <strong>orthokeratology contact lenses<\/strong> (Ortho-K lenses). They shape the cornea during sleep so that the visual defect is corrected. The effect lasts for a few hours during the day and disappears in the evening.  <\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.binder-optik.de\/en\/special-lenses\/\">Read more<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-custom-spacing spacing-element spacing-mobile--small spacing-tablet--small spacing-small-desktop--none spacing-desktop--none\"><\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"783\" height=\"520\" src=\"https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Nachtlinsen-1.jpg\" alt=\"Binder Optik\" class=\"wp-image-2194 size-full\" title=\"\" srcset=\"https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Nachtlinsen-1.jpg 783w, https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Nachtlinsen-1-300x199.jpg 300w, https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Nachtlinsen-1-768x510.jpg 768w, https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Nachtlinsen-1-524x348.jpg 524w\" sizes=\"auto, (max-width: 783px) 100vw, 783px\" \/><\/figure><\/div>\n<\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-custom-container alignwide block-content  block-content--spacing-top\"><div class=\"container container--wide\"><div class=\"container__body\">\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"697\" height=\"539\" src=\"https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/kontaktlinsenabo-1.jpg\" alt=\"Binder Optik\" class=\"wp-image-2193 size-full\" title=\"\" srcset=\"https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/kontaktlinsenabo-1.jpg 697w, https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/kontaktlinsenabo-1-300x232.jpg 300w, https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/kontaktlinsenabo-1-524x405.jpg 524w\" sizes=\"auto, (max-width: 697px) 100vw, 697px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<div class=\"wp-block-custom-spacing spacing-element spacing-mobile--small spacing-tablet--none spacing-small-desktop--none spacing-desktop--none\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"text-transform:none\">Contact lenses by subscription<\/h2>\n\n\n\n<p>Have you used up your contact lenses again and forgotten to buy new ones? We deliver your contact lenses regularly and conveniently to your home &#8211; so that you are always supplied! <\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.binder-optik.de\/en\/contact-lenses\/contact-lenses-subscription\/\">Read more<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-custom-spacing spacing-element spacing-mobile--small spacing-tablet--small spacing-small-desktop--none spacing-desktop--none\"><\/div>\n<\/div><\/div>\n<\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-custom-container alignwide block-content  block-content--spacing-top\"><div class=\"container container--wide\"><div class=\"container__body\">\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\"><div class=\"wp-block-media-text__content\">\n<div class=\"wp-block-custom-spacing spacing-element spacing-mobile--small spacing-tablet--none spacing-small-desktop--none spacing-desktop--none\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"text-transform:none\">Sustainability at Binder Optik<\/h2>\n\n\n\n<p>As early as the 1980s, the Baur family campaigned for the <strong>international protection of species<\/strong>: As a pioneer in the optical industry, Binder Optik banned tortoiseshell from the company and helped to enforce a trade ban on products made from sea turtles.<\/p>\n\n\n\n<p>Environmental protection and sustainability are as important to Binder Optik as they are today. In our specialist stores, you will find <a href=\"https:\/\/www.binder-optik.de\/en\/products\/glasses\/sustainable-eyewear\/\" data-type=\"page\" data-id=\"2751\"><strong>frames made from recycled ocean plastic or natural materials<\/strong><\/a>, among other things. We also collect discarded <a href=\"https:\/\/www.binder-optik.de\/en\/about-us\/social-commitment\/eyewear-worldwide\/\" data-type=\"page\" data-id=\"2268\"><strong>glasses for people in need in developing countries<\/strong><\/a> and are sponsors of the <a href=\"https:\/\/www.binder-optik.de\/en\/about-us\/social-commitment\/baby-ambulance-felix\/\" data-type=\"page\" data-id=\"2278\"><strong>baby emergency ambulance system &#8220;Felix&#8221;.<\/strong><\/a> <\/p>\n\n\n\n<div class=\"wp-block-custom-spacing spacing-element spacing-mobile--small spacing-tablet--small spacing-small-desktop--none spacing-desktop--none\"><\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"676\" src=\"https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Binder_Optik_UmdaschShopfitting_Binder-Aalen_12-1024x676.jpg\" alt=\"Binder Optik\" class=\"wp-image-2192 size-full\" title=\"\" srcset=\"https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Binder_Optik_UmdaschShopfitting_Binder-Aalen_12-1024x676.jpg 1024w, https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Binder_Optik_UmdaschShopfitting_Binder-Aalen_12-906x598.jpg 906w, https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Binder_Optik_UmdaschShopfitting_Binder-Aalen_12-300x198.jpg 300w, https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Binder_Optik_UmdaschShopfitting_Binder-Aalen_12-768x507.jpg 768w, https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Binder_Optik_UmdaschShopfitting_Binder-Aalen_12-1536x1014.jpg 1536w, https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Binder_Optik_UmdaschShopfitting_Binder-Aalen_12-524x346.jpg 524w, https:\/\/www.binder-optik.de\/wp-content\/uploads\/2023\/08\/Binder_Optik_UmdaschShopfitting_Binder-Aalen_12.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n<\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-custom-container alignwide block-content  block-content--spacing-top block-content--spacing-bottom\"><div class=\"container container--wide\"><div class=\"container__body\">\n<section class=\"wp-block-custom-container alignwide block-content  has-gelb-background-color\" style=\"background-color:#FFFF00\"><div class=\"container container--wide\"><div class=\"container__body\"><style>.wp-block-columns.are-vertically-aligned-center{gap:1em;margin-bottom:.5rem}@media (min-width: 992px){.wp-block-columns.are-vertically-aligned-center{margin-bottom:1rem}}.wp-block-columns.are-vertically-aligned-center :last-child{margin-bottom:0}.wp-block-columns.are-vertically-aligned-center figure{margin-bottom:0}.wp-block-columns.no-margin{margin-bottom:0 !important}@media (max-width: 991px){.wp-block-columns.hide-mobile{display:none}}:where(.wp-block-columns.is-layout-flex){gap:1em}\n<\/style>\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h2 class=\"wp-block-heading\"><strong>Newsletter registration<\/strong><\/h2>\n\n\n\n<p>Subscribe to the newsletter now and get a 20 Euro Binder Optik shopping voucher.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fill-secondary\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.binder-optik.de\/en\/newsletter-registration\/\">To the registration<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><style>.wp-block-image.alignright{margin:0 !important}.wp-block-image.alignleft{float:none !important}.wp-block-image .wp-element-caption{text-align:left}\n<\/style>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"902\" height=\"625\" src=\"https:\/\/www.binder-optik.de\/wp-content\/uploads\/2025\/05\/2023_10_05-Newsletter-Anmeldung_433x300-1_EN.jpg\" alt=\"Binder Optik\" class=\"wp-image-19187\" title=\"\" srcset=\"https:\/\/www.binder-optik.de\/wp-content\/uploads\/2025\/05\/2023_10_05-Newsletter-Anmeldung_433x300-1_EN.jpg 902w, https:\/\/www.binder-optik.de\/wp-content\/uploads\/2025\/05\/2023_10_05-Newsletter-Anmeldung_433x300-1_EN-300x208.jpg 300w, https:\/\/www.binder-optik.de\/wp-content\/uploads\/2025\/05\/2023_10_05-Newsletter-Anmeldung_433x300-1_EN-768x532.jpg 768w, https:\/\/www.binder-optik.de\/wp-content\/uploads\/2025\/05\/2023_10_05-Newsletter-Anmeldung_433x300-1_EN-524x363.jpg 524w\" sizes=\"auto, (max-width: 902px) 100vw, 902px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div><\/section>\n<\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":19074,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-18920","page","type-page","status-publish","hentry"],"acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-06-09 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